Today more than ever, market changes are being driven by customer demands and expectations. When we look across the telecoms industry, we see that customer loyalty for network providers is poor. We also notice that customers are often unhappy with the level of service they receive.
In a world where so many businesses are fighting for the same customers, offering a memorable, seamless and enjoyable experience is the best way for an organization to differentiate themselves from their rivals.
To research more on this topic, IQGeo partnered with TechPros.io to find out how network providers are navigating their digital transformation in this increasingly customer-centric business landscape. Conducting interviews with CDOs, CIOs and CTOs at some of the top telecoms firms across North America and Europe.